On the Importance of Content …

Artificial Intelligence and Content Marketing


Marketers Data Marketing Tools Agent Decision
- The AI revolution isn't hype — it's rewriting strategy, roles and tech. See how to adapt before your marketing playbook becomes obsolete. Marketing in the age of AI feels outdated the moment you write about it. The field is massive — product, tech, operations, branding, pricing and growth. No single article can cover it all. And I'm not going to try. I'm also not here to give you another list of the "Top 10 AI use cases in marketing." We get it.  Generative AI can write ... [Read More]

Source: martech.org

Experience Customers Customer Agent Digital Zoom
- Zoom is shifting from phone-centric support to AI-assisted voice and chat that route customers to the right answer or the right person — fast. Robust knowledge management (product docs + agent learnings + case notes) is the backbone for reducing hallucinations and improving outcomes. Customer preferences span phone, chat, text, web, bots and social — Zoom's strategy is to meet people where they already are. The next big wins come from giving agents the same quality of digital tools ... [Read More]

Source: cmswire.com

Agents Voice Voice Agents Eltropy Consumers Saahil Kamath
- Agentic AI platform delivers conversational voice automation with 60% agent calls deflected to free agents to focus on high-value, consumer-first interactions , the leading AI-powered conversations platform for community financial institutions (CFIs), announced the general availability of the next generation of Eltropy AI Voice Agents. This agentic AI platform turns traditional phone systems into intelligent, autonomous voice agents that understand, act, and escalate, delivering personalized ... [Read More]


Grok Grok 5 Capabilities Model Tasks Enterprise
- Grok 5, the upcoming iteration of XAI's flagship AI model, is designed to overcome the limitations of Grok 4, particularly in multimodal tasks such as visual and video data processing. It is being positioned as a significant step toward achieving Artificial General Intelligence (AGI). The development of Grok 5 is driven by considerable advancements in computational power and innovative training techniques. This allows the model to handle more complex tasks with greater efficiency and accuracy. ... [Read More]


Businesses Seo Blogs Content Business Google
- the breakthrough platform that combines advanced AI with seamless publishing technology, announced the official launch of its AI-powered SEO blogging solution. Designed for businesses of all sizes, Frizerly acts as an AI marketing manager, creating and automatically publishing AI SEO blogsthat help companies improve search engine visibility, attract new customers, and increase sales—without requiring additional time or effort from business owners. Already used by more than 100 businesses ... [Read More]


Brand Genai Story Content Search Narratives
- Generative AI is rewriting your brand story — make sure it gets it right Generative AI is reshaping search and brand perception. Learn how to protect and control your story across AI platforms. Not long ago, brands could count on SEO and strong storytelling: ranking for valuable search terms while connecting with consumers through compelling narratives. Generative AI has disrupted both sides of that playbook. It's fragmenting the search landscape and the audience journey, becoming the ... [Read More]

Source: martech.org

Consumers People Community Brand Consumer Part
- The ability to successfully navigate shifts in consumer behavior is critical for businesses today. With technology and trends changing on a constant basis, tracking consumers' responses to emerging norms enables companies to revamp operations and adjust how they engage consumers directly while staying ahead of the competition. members discuss recent changes in consumer behavior. Read on to learn which specific behaviors they believe will have the most lasting impact on how brands communicate, ... [Read More]

Source: forbes.com

Instagram Form Short Form Content Marketing Engagement
- Wednesday, August 27, 2025 Short-Form Video Trends: How Reels and Shorts Are Driving Engagement Short-form video is gradually becoming the backbone of digital content consumption. Yes, it is now just a passing trend now. Some authentic studies reveal that short-form videos will account for 82% of global internet traffic. It is further revealed that 90% of consumers watch the short-form videos daily on their smartphones. The numbers are staggering, but of course not surprising considering the ... [Read More]


– Most marketers know they can syndicate their website content, such as blog posts, by making it available for publication on other websites. Various services are available to help you do this. Some are free (e.g., Medium ), and some are PPC (e.g., Outbrain ). When successful, these efforts build backlinks to the content on your site, enhancing SEO and site traffic. But what about the reverse, where you publish relevant syndicated content from third parties on your website? Sure, a constant stream of self-generated content is excellent, but very difficult and costly to achieve. This is where … [Read More]


– “Send me five links that are examples of content that you find valuable and we can expand it out to a daily update of similar content.” Shane Metler with Evolving Technology. Shane Metler wants to put an end to stale content on business websites. Metler, along with his colleague Leland Morris, are with Evolving Technology, a software firm that specializes in AI-powered content syndication for businesses. Evolve Technology’s software uses artificial intelligence to aggregate content from sources across the open web, which are then curated into industry-specific feeds to which businesses can … [Read More]