On the Importance of Content …
Artificial Intelligence and Content Marketing
Nov 12th, 2025 - Reading time 2 minutes OpenAI dropped a mini-update to its model, releasing GPT-5.1 to the public. According to the company, the update will make its chatbot, ChatGPT, "smarter" and "more conversational," introducing new styles of communicating and promising an improved ability to follow instructions. CEO Sam Altman called it "a nice upgrade." There are two versions of GPT-5.1 that will be made available to users, starting with paid ChatGPT users who will get the update starting today. There is ... [Read More]
Source: gizmodo.com
Nov 12th, 2025 - Enables teams to quickly deploy scalable, on-brand web experiences reducing reliance on separate dev resources. Webflow announced App Gen on Nov. 12, expanding its platform capabilities beyond website creation to full-stack web application development. According to , the new AI-powered feature enables users to build production-grade applications directly within Webflow's environment. asserts that this approach eliminates the need for handoffs between teams and reduces context switching during ... [Read More]
Source: cmswire.com
Nov 11th, 2025 - New tool empowers enterprises to detect AI-generated and AI-altered images with unmatched accuracy and clarity , the leader in AI-powered content originality and authenticity, announced the launch of AI Image Detection, the first enterprise-ready solution that identifies not only whether an image has been created or altered by AI but precisely where those manipulations occur. The new offering enables businesses to protect against fraud, misinformation and disinformation by verifying the ... [Read More]
Source: aithority.com
Nov 11th, 2025 - GenAI is rewriting the rules of digital content, and only AI-native CMS platforms will keep your brand visible and competitive in a zero-click world. Generative AI is breaking digital experience strategies wide open. As AI models surface flaws in siloed content and search behaviors shift toward AI agents and zero-click results, traditional content systems are falling short. A recent MIT study shows 95% of enterprise GenAI pilots are floundering—highlighting just how ill-equipped most ... [Read More]
Source: martech.org
Nov 11th, 2025 - There's a folder on your company's server right now that's worth about $200K in pipeline. You probably haven't opened it in months. It's labeled something like "2024 Webinars" or "Event Recordings." Inside are dozens of recordings: product demos, customer panels, thought leadership webinars, virtual summit sessions. Hours of content featuring your best experts and customers. And it's all just sitting there. Here's what most B2B marketing teams don't realize: your video library isn't an archive. ... [Read More]
Source: marketingprofs.com
Nov 10th, 2025 - Tired of 'fixing the chatbot?' Let's build an AI system that thinks with you and turns your team's knowledge into measurable ROI. Everyone's talking about how they're using AI. Salespeople summarize calls, marketers write emails, product teams brainstorm new features. It feels like the way work gets done is changing. But ask how AI fits into their actual workday and most will say, "I copy my notes into ChatGPT, get a response and paste it back into my doc." That's not transformation — ... [Read More]
Source: martech.org
Nov 10th, 2025 - After a flurry of initial investments in artificial intelligence (AI) projects, including generative and agentic AI implementations, many organizations are facing mixed results and coming to hasty conclusions about AI's utility. The harsh reality of early experimentation has blunted expected productivity gains and new revenue streams. A recent MIT report suggests that despite investments of $30 billion to $40 billion into generative AI, 95 percent of organizations are realizing zero returns. It ... [Read More]
Source: sei.cmu.edu
Nov 10th, 2025 - Once seen as a cost burden, contact centers are now driving revenue and retention thanks to AI's real-time intelligence. Machine learning now extracts customer intelligence from every conversation, driving product innovation, loyalty, and measurable ROI. With CX scores at record lows, every agent interaction becomes a make-or-break moment for revenue, retention, and reputation. For decades, contact centers have been viewed as necessary expenses—operational drains that support customers ... [Read More]
Source: cmswire.com
Sep 29th, 2020 – Most marketers know they can syndicate their website content, such as blog posts, by making it available for publication on other websites. Various services are available to help you do this. Some are free (e.g., Medium ), and some are PPC (e.g., Outbrain ). When successful, these efforts build backlinks to the content on your site, enhancing SEO and site traffic. But what about the reverse, where you publish relevant syndicated content from third parties on your website? Sure, a constant stream of self-generated content is excellent, but very difficult and costly to achieve. This is where … [Read More]
Source: consentricmarketing.com
Aug 3rd, 2019 – “Send me five links that are examples of content that you find valuable and we can expand it out to a daily update of similar content.” Shane Metler with Evolving Technology. Shane Metler wants to put an end to stale content on business websites. Metler, along with his colleague Leland Morris, are with Evolving Technology, a software firm that specializes in AI-powered content syndication for businesses. Evolve Technology’s software uses artificial intelligence to aggregate content from sources across the open web, which are then curated into industry-specific feeds to which businesses can … [Read More]
Source: thumbstopper.fm